Custom WordPress Development, Theme Design, Marketing Integration

As the lead developer and designer for Omnipress.com, I rebuilt the site from the ground up to support the organization’s evolving marketing goals. The project replaced a legacy Divi-based build with a fully custom WordPress theme built on Bootstrap 5, focused on performance, scalability, and ease of use for the internal team.

The new site features a modular system of Advanced Custom Fields flexible content blocks and custom templates, allowing for structured yet adaptable page layouts. Multiple custom post types were implemented to organize key resources like customer stories, webinars, videos, FAQs, and downloadable guides—supporting both SEO and lead generation strategies.

Key integrations include Pardot marketing automation, Google Tag Manager, and custom tracking for campaign attribution. The site is fully responsive, optimized for SEO, and designed to serve a niche audience of association professionals, event planners, and training program managers.

I continue to manage and evolve the site as part of my ongoing role, supporting marketing initiatives and maintaining technical performance.

Visit site: https://omnipress.com/